Search Engine Marketing
Client Testimonial "ROI College Marketing not only gives us what we ask for, they give us new ideas and opportunities to explore. I've used them for a variety of media, from Web and electronic communication, radio, to market research, and they have been helpful in every situation. Our new catalog database tool, which integrates print and the Web, is great!" Douglas Freed - |
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Generate More Leads 
What is Search Engine Marketing?
- A combination of search engine optimization (optimizing your website for better ranking in search engines) and pay-per click advertising in search engine results.
Why do I need Search Engine Marketing?
- The majority of web traffic is driven by the major commercial search engines - Google, Yahoo!, and MSN.
- If your website does not practice proper search engine optimization (SEO) techniques, it is not properly listed in search engine results, and you miss out on attracting people who are actively searching for what you have!
- Effectively using Pay-Per Click (PPC) Campaigns, such as Google AdWords, means you can reach up to 80% of internet users.
- Visitors from search engines have more than twice the e-commerce conversion rate of other traffic acquisition sources.